E-commerce
July 1, 2026
“PayPal is not showing up at checkout, why?” “Klarna is missing even though my cart is €120.” “Apple Pay is greyed out on mobile, how do I pay?” Three tickets where an unavailable payment method without a playbook generates checkout abandonment, bug accusations, and lost hot sales.
The unavailable e-commerce payment support covers missing methods based on country, cart, currency, or product, grounded alternatives, and BNPL threshold explanations. Distinct from declined payment (blocked card): here, the method is not offered at checkout.
This guide #517 covers policy PAYUNAV-SUP, flows PU-1 to PU-8, and the PAYUNAV-MAP matrix. Completes declined payment. Future customer service pair bot PAYUNAV (#518).
Summary
Why do unavailable payment methods generate tickets?
The customer arrives at the checkout and does not see the expected method: PayPal, Klarna, Apple Pay, bank transfer, or COD. They conclude it is a site bug or country discrimination.
Five typical points of friction
Missing method: PayPal invisible depending on the Shopify market
BNPL threshold: Klarna hidden for cart totals below the minimum
Product restriction: gift card blocks certain payment methods
Country currency: local method missing for BE market vs FR
Device browser: Apple Pay Safari only, absent on Chrome Android
Baymard points out that the visibility and clarity of payment options directly impact checkout abandonment (Baymard, payment step 2026). Without a SOP, the agent might promise Klarna outside of its eligibility mapping.

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PAYUNAV #517 vs payment declined, COD #469 and international
Four pieces of content, four payment friction layers.
Quick Matrix
#517 PAYUNAV: missing checkout method for cart country
Payment declined: card attempted and blocked by bank
#469 COD: cash on delivery zone conditions
International: cross-border support guide
Payment declined = card attempted, failed. #517 = method never displayed or greyed out at checkout.
Which pay_unav_* typologies should be classified?
Eight unavailable payment ticket scenarios.
Eight pay_unav typologies
pay_unav_method_missing: PayPal Klarna missing from checkout
pay_unav_country_block: method unavailable in shipping country
pay_unav_cart_min: BNPL minimum cart threshold not met
pay_unav_cart_max: method limit exceeded for large cart
pay_unav_product_restrict: SKU category blocks method
pay_unav_currency_market: market currency incompatible with method
pay_unav_device_browser: Apple Pay wallet device gate
pay_unav_alternative_ask: which method to use instead
Tags: pay_unav, checkout. Lookup market + cart total + line items before alternative macro.
How should the PAYUNAV-MAP matrix be structured?
The PAYUNAV-MAP matrix documents method eligibility per market shopping cart product for agents and future bot #518.
PAYUNAV-MAP Columns
payment_method: paypal klarna apple_pay shop_pay cod wire
market_country: FR BE DE US shipping country
cart_min_eur: minimum threshold BNPL display
cart_max_eur: maximum limit method
product_block_sku_tags: gift_card subscription digital block
unavailable_reason_code: country min max product device
alternative_methods: ordered fallback grounded list
policy_url: payment help page #539 future
checkout_visibility: shown hidden greyed device_rule
PAYUNAV-SUP Policy in Six Rules
Six rules for unavailable payment support.
PAYUNAV-MAP-GROUNDED: alternatives from map only
NO-METHOD-PROMISE: never promise method outside eligibility
CHECKOUT-CONTEXT: market cart SKU device before response
ALTERNATIVE-ORDERED: cite alternative_methods map order
DECLINED-REROUTE: declined card → declined payment playbook
POLICY-URL-CITE: policy_url if customer contests absence
Flow PAYUNAV PU-1 to PU-8
Flow agent eight steps payment unavailable.
PU-1 Intake: pay_unav_* intent + checkout context
PU-2 Context lookup: market country cart total SKUs device
PU-3 PAYUNAV-MAP: method row unavailable_reason
PU-4 Classify: missing min max product device alternative
PU-5 Respond: macro PAYUNAV grounded alternatives
PU-6 Guide checkout: cart link alternative method
PU-7 Escalate ops: if map error Shopify payment config
PU-8 Close: tag pay_unav_resolved method_cited
SLA: pay_unav_alternative_ask answered in one interaction with alternative_methods cited.
Essential PAYUNAV macros
Four macro agents.
PAYUNAV-MISSING-01
"[payment_method] unavailable: [unavailable_reason_code map]. Alternatives: [alternative_methods]. Details: [policy_url]."
PAYUNAV-MIN-01
"Klarna displayed from [cart_min_eur] €. Your cart: [cart_total] €. Alternatives: card Shop Pay PayPal."
PAYUNAV-DEVICE-01
"Apple Pay available on Safari iOS/macOS with a Wallet card. On [device]: alternatives [alternative_methods]. See the checkout widget."
PAYUNAV-PRODUCT-01
"Gift card in cart: [payment
Edge cases: B2B, wire transfer, and mixed cart with mixed items
Four cases outside the standard macro.
B2B Transfer: manual transfer if cart > map threshold
Zone COD: #469 COD absent postal code outside zone
Card declined after: reroute declined payment if customer attempted card
VPN Market mismatch: shipping country vs IP explain market rules
Each payment provider requires a PAYUNAV-MAP line if cart_min or market_country differs.
Essential unpaid KPI
Five PAYUNAV steering metrics.
pay_unav_ticket_rate: tickets / checkout payment step sessions
pay_unav_recovery_rate: % of customers guided toward a purchase alternative
pay_unav_top_method: most requested missing method
pay_unav_top_reason: dominant unavailable_reason_code
pay_unav_sla_met: % alternative response < 5 min chat
Target: pay_unav_recovery_rate > 25% if PAYUNAV-MISSING-01 and direct cart link alternative.
PAYUNAV Anti-patterns
Five common mistakes.
Promising Klarna out of threshold: NO-METHOD-PROMISE
Invented alternative: PAYUNAV-MAP-GROUNDED
Confusing declined card: DECLINED-REROUTE distinct
Ignoring Apple Pay device: CHECKOUT-CONTEXT device
Blaming customer country: POLICY-URL-CITE explain map
PAYUNAV with Qstomy
Qstomy on Shopify checkout: detect pay_unav intent, PAYUNAV-MAP lookup cart context, alternative_methods widget, payment step proactive chip, handoff #518 bot tier 1 alternative quote.
Pipeline: #517 agents alternative ops → #518 bot checkout save conversion tier 1.
Explore AI support and request a demo.
Checklist, FAQ and going further
PAYUNAV Checklist (8 steps)
PAYUNAV-MAP v1: methods market min max product device
PAYUNAV-SUP Policy: 6 ops rules + agents
8 typologies pay_unav_*: helpdesk checkout tags
4 PAYUNAV-* macros: MISSING MIN DEVICE PRODUCT
Shopify payment settings audit: sync map vs admin config
Checkout payment FAQ snippet: top 3 missing methods
Training declined vs unav 20 min: DECLINED-REROUTE
Dashboard KPI: pay_unav_* section 9
FAQ
Difference declined payment?
Declined = card attempted failed. #517 = method not displayed checkout.
PayPal missing France?
Check PAYUNAV-MAP market + Shopify Payments config.
Bot #518 enough?
Tier 1 alternative quote. Config ops error → agents #517.
Klarna cart threshold?
PAYUNAV-MIN-01 cart_min_eur map row.
Going further
p: COD (#469)
This week: document PAYUNAV-MAP by market, test PAYUNAV-MIN-01 on cart below Klarna threshold, measure pay_unav_top_method missing.

Enzo
July 1, 2026


