In this article, we’ll discuss the essential steps for publishing an app on the Shopify App Store and the key considerations to ensure a smooth submission process.

Estimated Reading Time: 4 minutes

On this Page

• Submitting Your App

• Other Considerations When Submitting Your App

• What to Expect After Submission

• What’s Next?

Introduction

Publishing on the Shopify App Store opens doors to thousands of merchants managing numerous stores, providing you with a platform to showcase your app. Before you embark on this journey, it’s crucial to thoroughly test your app and meticulously review all the requirements to streamline the submission process.

Preparing for Submission

Before submitting your app, ensure you check the following critical items:

• Test redirects and OAuth to confirm your app authenticates users correctly.

• If applicable, thoroughly test your app’s billing system to ensure seamless transactions.

• Review common app errors to avoid potential pitfalls during the review process.

You’ll manage your app’s distribution method, listing, submission, and more through your Partner Dashboard. This article assumes you’ve completed the app distribution settings and all necessary development work.

Submitting Your App

Once you’re confident that your app is ready for Shopify’s review, navigate to the Apps section of your Partner Dashboard to initiate the submission process. Before you click submit, verify that all necessary information and configurations are accurately filled out, and ensure you’ve passed all pre-submission checks!

Keep your contact information updated so Shopify can easily reach you regarding your submission. If your organization employs email filtering, make sure to whitelist Shopify’s emails to avoid missing important communications.

After confirming that all details are complete, click on Manage Submission and complete the pre-submission checklist to proceed.

Other Considerations When Submitting Your App

Shopify has a comprehensive set of requirements that must be met before your app can be published. It’s vital to review these requirements carefully to avoid any delays. Remember, your app listing serves as the primary marketing tool for your app, so ensure it is clear, concise, and compelling!

What to Expect After Submission

Upon submission, your app will undergo a review process by Shopify. If it’s approved, congratulations! Your app will be published on the Shopify App Store. However, if it doesn’t pass, you’ll receive an email detailing the reasons for rejection.

In cases where your app’s functionality is sound but other parts of your submission are incomplete, Shopify will provide a summary of necessary adjustments. Don’t worry; this doesn’t mean you need to resubmit your app. Shopify will collaborate with you to ensure the necessary fixes are made promptly.

What’s Next?

Once your app is published, merchants from around the globe will have access to it. Here are some essential next steps to consider:

• Engage with Your Customers: Keep your users informed about upcoming features and improvements to your app.

• Regular Updates: Continuously update your app to ensure it incorporates the latest Shopify features and enhancements.

• Market Your App: Actively promote your app to prevent it from becoming stagnant in the store. Highlight how it can solve specific problems for merchants.

Whether you’re launching your first app or have an existing one, take some time to browse the Shopify App Store. Analyze various app listings to identify elements you like and those you think could be improved. Document the features you wish were included in the listings, and use this data to refine your own app listing!

Conclusion

Publishing an app on the Shopify App Store can be a rewarding experience, provided you are well-prepared and informed. By following the guidelines outlined in this article, you can increase your chances of a successful submission and ultimately deliver value to merchants worldwide.

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