Twelve PRELAUNCH macros cover 90% of waitlist tickets without improvisation.

Registration and status

PRELAUNCH-CONFIRM-01: "Hello {{name}}, you have been registered on the {{product}} waitlist since {{date}}. Current tier: {{tier}}. Public launch: {{launch_datetime}}. Next update: email {{next_email_date}}."

PRELAUNCH-WHEN-02: "{{product}} will be available on {{launch_date}} at {{launch_time}} (Paris time). Waitlist access: {{early_window}} before public opening."

Tiers and early access

PRELAUNCH-VIP-03: "Your tier {{tier}} opens access on {{access_datetime}}. Personal link sent to {{email}} at T-15 min. Check spam."

PRELAUNCH-REFERRAL-04: "Each friend registered via your link {{referral_url}} gets you closer to the higher tier. Current status: {{referrals}} shares, tier {{tier}}."

Drop day and incidents

PRELAUNCH-LINK-05: "Here is your early access link valid for 24 hours: {{early_link}}. If you experience an error, clear your cache or try private browsing."

PRELAUNCH-SOLDOUT-06: "The drop is sold out. You remain priority for the restock scheduled for {{restock_date}} or the next release."

PRELAUNCH-DELAY-07: "The launch is rescheduled for {{new_date}} due to {{reason}}. Your waitlist spot and benefits remain active. To unsubscribe: reply STOP."

PRELAUNCH-UNSUB-08: "Unsubscription confirmed. You will no longer receive {{product}} waitlist emails."